As we have seen that the digital gaming industry has expanded a lot over the past few years. In such way, one of the biggest names in the Indian gaming community is Total Gaming, which is known for its massive fan following and influence. This name is given to Ajay (popularly known as Ajju Bhai) by his fans as he has made his presence felt through his YouTube channel and mobile gaming. Ajju’s gameplay videos, live streams, and other content including gaming tips have attracted millions of people but beyond his gaming skills, many are curious to know about his financial success. So let us solve your curiosity as this article will tell you in detail about Total Gaming’s net worth, sources, his influence on the gaming industry, etc.
Expand of Total Gaming
Ajay started his gaming journey in 2015 with Clash of Clans. However after this in 2018, his transition to Garena Free Fire marked a significant turning point in his career. His Gaming ID in Free Fire is 451012596, and his in-game nickname is ajjubhai94. Then after knowing the gameplay and potential, he started his YouTube channel, Total Gaming, although initially, his content was focused on Free Fire, which was a rapidly growing game in India at that time. His engaging, high-quality gameplay videos and informative content made him gain a lot of popularity on YouTube in a short time. Gradually, the number of subscribers of Total Gaming on YouTube increased and today it has reached 44.4 million.
Total Gaming Net Worth
Ajju has amassed a considerable amount of wealth as a digital content creator, which includes several factors such as platform revenue, sponsorships, and personal investments. According to sources, Total Gaming estimated net worth, as of March 2025, is estimated to be around $10 million USD which is approx. 80 crores in Indian Rupees whereas his monthly income is in between $21.4K – $342K and anywhere between $256.5K – $4.1M per year. He has several sources of income which are as follows:
1.YouTube Ad Revenue:
Ajju Bhai earns a lot through his YouTube channel, @TotalGaming093. As he has 44.4M subscribers on this channel on which he uploads content regularly, with an average earning of around $7,000 per video, which contributes significantly to his income.
2. Social Media Promotion:
Apart from this, he has millions of followers on social media platforms like Instagram, Facebook due to which he earns from social media. He earns a good amount for each sponsored post there.
3.Affiliate Marketing:
Ajay promotes gaming accessories, apps and other products through affiliate marketing which contributes to his revenue.
4. Brands Collaborations:
With his strong presence on social media, Ajay partners with various brands, charging up to $10,000 per sponsored video.
Total Gaming Overview
| Real Name | Ajendra Variya |
| Nick Name | Ajju Bhai |
| Date of Birth | Year 1994 |
| Age | 30 years |
| Known As | Total Gaming |
| Residence | Ahmedabad, Gujarat, India |
| Free Fire UID | 451012596 |
| Youtube Channel | Total Gaming |
| Net Worth | $10M USD |
| Nationality | Indian |
Ajju Bhai Early Life and Education
Ajendra Variya aka Ajay or Ajju bhai was born in 1994 in Ahmedabad, Gujarat. After completing his schooling from his hometown, he did a diploma and then quit studies. He had an inclination towards gaming which he adopted in his career and after learning all the nuances, he created his YouTube channel. Today he is the most subscribed gaming YouTuber in India. However, despite all this, YouTube is not Ajay’s full-time occupation; he is a software engineer, freelancer and a “growth hacker”. He knows how to code in many languages including PHP and JavaScript. Despite his massive online presence, there is no public information available in the media reports about his parents or any siblings.
Social Media Profiles
Beyond YouTube, Ajay has also a robust presence on other social media platforms including Instagram, Facebook and X. He has a massive fan following of 6.3M followers on Instagram handle, @totalgaming_official. Also he has 5.1M followers on Facebook account, Total Gaming and 274.8K followers on his twitter (X) account, @total_gaming093.
Challenges and Criticism Faced by Ajay
Despite such immense popularity, Ajay has faced several challenges and criticisms, some of which are as follows;
Competition in the Gaming Industry
Since the gaming industry has seen a major transformation in the last few years, it has also been highly competitive, with many new creators constantly emerging. Maintaining the top position for a long time requires constant innovation and adapting to new trends, which is a huge challenge in itself.
Online Negativity
Content creators on social media face a variety of comments, both negative and positive. Ajay also faced a lot of negative comments and online trolling. However, he wisely chose to focus on his content and maintain a positive attitude instead of getting embroiled in any kind of controversy.
Conclusion
Ultimately, we can say that Ajay, popularly known as Ajju bhai, has created a strong identity among his audience through his dedication and hard work by creating strategic content. Due to this ability, today he is at the top of the gaming community in India and is making headlines as Total Gaming. This financial success of Ajju bhai, coupled with his influence, presents the huge potential of digital platforms as a profession to others.
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